While the world of international trade eyes India as a land of opportunities, business owners within this nation dream of conquering international markets. For many progressive Indian entrepreneurs, the world is the oyster and success is the pearl inside. The transition from indigenous supplier to exporter is the ultimate leap of faith.
Such is the story of a giant leap of faith of one of our gold members, Green Zone Agrochem Pvt. Ltd., who took their decade-old experience to a new high.
Green Zone Agrochem Pvt. Ltd., a leading agrochemical company from Maharashtra, has been in this sector for the past 10 years. Their decade long experience has led them to commence a new business venture and expand its reach to the overseas markets.
Management’s expertise in the agricultural sector, coupled with solid infrastructure in place (the company operates through handling and cold storage units in Pimpalgaon distt.), has given birth to the brand Baswant.
Baswant Raisins has become a leading dry fruit brand in a short period of time. The company also deals in a whole pallet of quality products including organic honey and an entire range of processed fruit products including jam, juice, syrup, squash and ketchup.
Baswant’s export journey started fairly recently. In order to find leads, Vikrant Patil, Export Manager of Green Zone Agrochem Pvt. Ltd., attended several trade fairs and exhibitions and later opted for online search methods. Choosing go4WorldBusiness for their online B2B presence paid off pretty quick.
Mr. Vikrant Patil who manages inquiries and leads for Green Zone Agrochem Pvt Ltd business shared his experience with us- “We’ve been a gold member with go4WorldBusiness for more than a year now and have found plenty of buyers here. Last year, we communicated with several buyers and finally converted 3 leads into sales. That’s why we trust this website and feel very positive about it.”
During the conversation, he was all praises for the customer service provided to him – “Whenever we face any issue, the help from a relationship manager is just a phone call away which is pretty cool. Based on our experience over the past year, we have renewed our subscription again.”
Having had the experience in several sector and industry segments, Mr.Patil underlined his core beliefs stating that “to be successful, you have to provide customers the best. We finally found a portal that shares the same ideologies and is always vying for customer delight.”
When asked about the challenges he faces, Mr. Patil maintained that “In business, we keep on facing challenges and each challenge is unique, most important thing is to keep the zeal of solving each problem. There are times when you just get regular inquiries, you don’t know the real intention of the buyer and it becomes a challenge for us,” adding that a personal round of verification always helps in identifying the genuine buyers, eventually making the rest of the lead conversion a breeze.
Of all the challenges faced by exporters, there is nothing more insurmountable than the current pandemic. But when the going gets tough, the tougher get going. Even in face of adversities, Green Zone Agrochem’s approach has been one of positivity and fearlessness. “The product rate has drastically changed particularly in the overseas market. We are revising our strategies as per the current situation. Logistics is now one of the main issues, so we are getting extra containers, finding delivery solutions and getting clearance etc.” he said.
Enthusiasm is the ammunition that runs the business. The same was clearly visible in our conversation with Mr. Patil. When asked about what he considers the ideal business scenario for him and his company, Patil was quick and eloquent – “What is good for me? After all, it’s a business and we are in the search of figures and want to make transactions. The most important part is it’s not just about the profit; it’s the interaction that occurs while dealing with other customers, irrespective of location or country. We get in-depth knowledge of the buying behavior and buyer trends. Even if we are not able to convert all the leads into sales, we can learn from the experience, what specifications are most required, what are the client expectations whether those are in sync with our quotations or not. All of this allows you to analyse the market conditions of a particular region and customize your offers to your advantage and profitability.”
Expanding one’s business can be a journey of a lifetime and go4WorldBusiness is proud to be associated with such a successful leap of faith that rewarded Green Zone Agrochem Pvt Ltd, allowing them to set an example for thousands of MSMEs who are trying to make it big in the pandemic era.
We wish Green Zone Agrochem great success in all their future endeavours.