The word “diversification” is often used as part of a stock market strategy – it’s a specific tactic that involves buying multiple different types of stocks to lessen the risk of losing your investment if one of the stocks doesn’t perform well. But the strategy is just as effective for importers and exporters. Here are 3 … Continue reading How to Minimize Risk Through Diversification
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Each day we visit multiple websites and send inquiries and other marketing messages to potential buyers. In this video tutorial , learn how to write an effective message that piques a buyer's interest and evokes a response from him potentially leading to a business deal. This video is a recording of one of the regular … Continue reading Why deals fail before taking shape and what you can do to win new clients by communicating better.
You know that feeling you get when a deal seems too good to be true? That little nudge of doubt that makes you hesitate? Using your “sixth sense” or intuition (along with a good team of advisors) is a critical tool to safely navigating the waters of international trade. But sometimes the promise of a … Continue reading When “Cheaper” is Actually More Expensive: 5 Trading Mistakes To Avoid
Exporting 101 Navigating the ins and outs of exporting can be a daunting task – miss a step and your company could lose millions. To make matters worse, most of the information online is narrowly written for experienced traders whose families have been exporting for generations. But you don’t have to be a descendant of … Continue reading Exporting for Beginners: Infographic